Pricing

Priced per chair, not per hour.

Direct checkout starts a paid monthly subscription at the per-chair rate. A 30-day trial applies only with an eligible referral code. The separate 30-day Starter pilot is invitation-only; book a demo to discuss eligibility.

Starter pilot
30 days

for qualified 1–3 chair practices

After the pilot
$549 / chair

current displayed Starter price

Data boundary
Aggregate only

no patient-identifiable data

Invitation-only founding pilot

For independent practices with 1–3 chairs

The 30-day Starter pilot is invitation-only. Book a demo to discuss whether your practice is a fit; public checkout is a separate paid monthly subscription.

After the free period, Starter continues at $549 per chair per month.

No card is collected during pilot signup. Participants provide onboarding feedback plus weekly aggregate usage and outcome counts.

Keep patient names, records, treatment details, and other patient-identifiable data out of Chairwise; bookings and outcomes remain aggregate-only.

Three retainer tiers

Pick the tier that fits your chair count. Every tier ships all four agents.

Reviews monitoring, AI-tuned Google Ads, generative-engine SEO for ChatGPT and Perplexity, and bookings straight into your PMS are included on Starter, Growth, and Domination. What changes is volume, cadence, and reporting.

Starter

1–3 chairs

$549/ chair · month

~$1,098 / month at 2 chairs · scales with chair count

For independent practices running one location and a tight front desk.

Direct checkout starts a paid monthly subscription. A 30-day trial applies only with an eligible referral code.

Included agents

  • Reviews monitoring across one Google Business Profile
  • AI-tuned Google Ads (Performance Max + Smart Bidding)
  • Generative-engine SEO tuned for ChatGPT and Perplexity
  • New-patient consultations booked straight into your PMS

Scales with chair count

  • Review volume. Up to ~60 responses per month, with one brand-tone draft per reply.
  • Ad spend scope. Single geo radius, retuned weekly against lead quality, not click volume.
  • Booking integration. One PMS, one calendar, one provider slot type.

Need something custom? Talk to the team.

Growth

Most popular

4–8 chairs

$449/ chair · month

~$2,694 / month at 6 chairs · scales with chair count

For multi-doctor practices running review response, ads and SEO at a faster cadence.

Direct checkout starts a paid monthly subscription. A 30-day trial applies only with an eligible referral code.

Included agents

  • Reviews monitoring across multiple operator profiles
  • AI-tuned Google Ads (Performance Max + Smart Bidding)
  • Generative-engine SEO tuned for ChatGPT and Perplexity
  • New-patient consultations booked straight into your PMS

Scales with chair count

  • Review volume. Up to ~200 responses per month with same-day SLA on flagged reviews.
  • Ad spend scope. Multi-geo radius, retuned daily, with a dedicated bid landscape.
  • Booking integration. Multiple providers and chair-specific slot types, with no-show recovery.
  • Reporting. Slack channel + monthly walkthrough with your account lead.

Need something custom? Talk to the team.

Domination

9+ chairs

$379/ chair · month

~$4,548 / month at 12 chairs · scales with chair count

For DSOs and emerging groups with multiple locations or specialty lines.

Direct checkout starts a paid monthly subscription. A 30-day trial applies only with an eligible referral code.

Included agents

  • Reviews monitoring across every location and specialty line
  • AI-tuned Google Ads (Performance Max + Smart Bidding)
  • Generative-engine SEO tuned for ChatGPT and Perplexity
  • New-patient consultations booked straight into your PMS

Scales with chair count

  • Review volume. Uncapped responses with location-level routing and tone-of-voice splits.
  • Ad spend scope. Per-location budgets, per-specialty landing pages, hourly bid tuning.
  • Booking integration. Custom PMS + recall integrations with multi-location roll-up dashboards.
  • Reporting. Quarterly performance reviews with the founding team.

Need something custom? Talk to the team.

Not ready to subscribe? Walk through it with us first.

Book a 15-minute demo

How the model works

What's a per-chair retainer?

The brief explainer before the longer FAQ below — what the per-chair figure means and why it moves with chair count.

A per-chair retainer is a flat monthly fee multiplied by the number of operating chairs in your practice — not by hours billed, not by ad accounts touched, not by “scope” line items.

The per-chair rate scales down with chair count: $549 on Starter (1–3 chairs), $449 on Growth (4–8 chairs), and $379 on Domination (9+ chairs). Your monthly bill is per-chair rate × your chair count.

Switch tiers any time from your dashboard; adding or removing chairs on the next bill moves you between tiers automatically. No annual lock-in, no onboarding fees, no billable-hour creep.

Frequently asked

A few quick answers before you pick a tier.

Reassurances

HIPAA-compliant data handling · Performance Max + Smart Bidding · Generative-engine SEO

Read the security & HIPAA posture for details on how patient data is handled — and what isn’t stored at all.